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Research Binder: Mes de julio 1998

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Research Notes

#98_16 Learning From the Leaders
by Patricia Seybold
This excellent note briefly describes what the third-generation of electronic commerce businesses have learned in maintaining and developing their online presence and business strategies.

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#98_17 The Impact of the Internet on Customer Service
by Gail Grant
This note is a summary excerpt of CommerceNet Research Report 98-10. It gives a brief analysis of key trends and lessons learned by some of the leaders in moving their customer service efforts onto the Internet, including Dell, The Social Security Administration, Wells Fargo Bank, United Parcel Service, Sun Microsystems, the California Franchise Tax Board, and Marshall Industries.

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Research Bulletins

#98-11 International Cross-Certification Standards
by Jim Galvin of CommerceNet, with supporting documentation by Mitsubishi Corporation of Japan
CommerceNet sponsored a project with JapanNet to run a Certification Authority between trading partners in the U.S. and Japan. This bulletin provides information about that project and a model for building similar agreements.

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Research Reports

#98-12 Superdistribution: Consumer as Distributor
by Kermit M. Patton
Any product that is capable of digital storage and transmission is a candidate for a new means of distribution: superdistribution. Essentially, superdistribution technologies allow a digitized product to carry with it the means to arrange payment to the originator of that product for any of a variety of uses or applications. The model allows the consumer to become a channel of distribution.

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#98-13 Next Generation Cities
The city of San Francisco, along with CommerceNet, BusinessBots, and other key origanizations, is moving forward with a project to develop electronic commerce in the South of Market Area (SOMA), which is the center for small multimedia development companies

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#98-14 The Virtual Incubator: Managing Human Capital in the Software Industry
by Charles Grantham, Ph.D., and Haas School of Business, U.C. Berkeley
The author uses a case study of the California software industry to characterize the major barriers to success for small, niche market entrepreneurial ventures, which form a major part of the overall software industry.

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Information Bulletins

#98-13 CommerceNet Submits Comments in Response to the Federal Trade Commission's Request for Comments on Applying Existing Advertising and Consumer Protection Rules and Guides to the Internet
by Kaye Caldwell
In response to the FTC's May 6 request , CommerceNet has submitted the following comments:

To: Secretary, Federal Trade Commission Date: July 6, 1998

Re: Interpretation of Rules and Guides for Electronic Media--Comment, FTC File No. P974102

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