1998 Marketplace Barriers (CN Summary)

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• No consistent legal & regulatory environment

• Unpredictable and user expectations not being met

• Finding information

• Ability to link sites and applications

• Education and awareness

• No user need or benefit (buyers and sellers)

• Can’t make money

• Adding value to information - too much extraneous information

• Perception of low value conveyance

• Organizational issues of operating eCommerce sites

• Future
  • International trade barriers
  • Localized cultures & language
  • Government intervention

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